Their need
The client aimed to increase engagement with their brand during the 2025 Dominican Winter Baseball season at Estadio Quisqueya. The primary objective was to create a memorable experience that encouraged active participation from attendees.
How did we do it?
A fun and brand-representative mascot was designed to invite attendees to take photos during the game. A dedicated photo setup featuring the mascot was installed, allowing fans to capture the moment with the brand’s character. This activation was especially appealing to families and fans looking to take home a memorable keepsake from the event. To further encourage participation, promotional prizes were given to everyone who took photos with the mascot.
Results: This activation at Estadio Quisqueya was a resounding success, achieving not only direct brand interaction but also significant amplification on social media, strengthening the brand’s presence in consumers’ minds.
Connect your audience through emotional experiences
We organize events to connect with your target audience and target audience through a memorable experience.
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Activations
Dominican Republic
