Experiential marketing,
Incentives & Destination Management

#8 IN RANKING

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Once again in the Top South Florida advertising agencies for 2025

WE ARE IN THE TOP 2,505

Inc. 5000

For the second consecutive year, we have been included in the prestigious Inc. 5000 list.

NOW WE ARE GLOBAL.
NOW WE ARE WPI.

Regional agency with a

local spirit

Headquartered in Miami, with offices, staff, and legal registration in Latin America and the Caribbean.

United States - Mexico – Colombia - Costa Rica - Guatemala - Dominican Republic - Panama - Puerto Rico - Honduras – Nicaragua - Jamaica - Trinidad and Tobago - El Salvador - Peru – Ecuador

Reasons that set us apart

Single Point of Contact (SPC). Offices and local team in 14 countries.

Continuous and personalized support before, during, and after.

Over 27 years delivering on our promises to the biggest brands.

Multicultural teams with local market knowledge (bilingual).

Events

Through experiential marketing, we make in-person, hybrid, and virtual events innovative and effective.

A Night of Awards in Pink

Desde Penta se conceptualizó y produjo una experiencia inspirada en una noche de premiación, con alfombra rosa, reporteros interactuando con los invitados como si fueran celebridades y espacios de photo opportunity, incluyendo una experiencia 360°.

Se diseñó una puesta en escena integral que incorporó gastronomía, premiación, rifas y shows temáticos inspirados en icónicas películas, creando distintos momentos a lo largo del evento. Además, se intervino el entorno con una acción de alto impacto visual al pintar de rosa el Lago de Chapultepec, reforzando la identidad de la marca y convirtiendo la celebración en un cierre de año único e inolvidable.

Penta en México

Lanzamiento de Xiaomi 15T Series

During the experience, attendees explored the device firsthand, discovering its features, testing its performance live, and receiving valuable sales tips from an expert speaker to enhance their conversations with customers at the point of sale.

Viewing Parties

Through four simultaneous events, the excitement of football was brought to three Central American countries.

Clients were able to deliver unique and vibrant experiences, connecting fans with the magic of the UEFA Champions League and bringing the passion of football closer to hundreds of cardholders.

Penta en Guatemala
Penta en el Salvador
Penta en México

An experience designed to strengthen relationships

Penta handled the full management of the event, selecting the Amaral restaurant at the Intercontinental Polanco Hotel, known for its high-end cuisine and exclusive atmosphere. Penta coordinated everything from logistics to space design, ensuring the environment reflected the exclusivity of the event. An exclusive menu featuring gourmet dishes and high-quality wines was also selected, guaranteeing a premium experience for all attendees.

Activations & Promotions

Sampling and experiences at the point of sale

From the stand to the goal

Penta created a fully branded 3×3 stand where visitors could sample Bimbo products, take part in a skill-based game, and win branded giveaways, fostering interaction and a memorable brand experience.

Penta en Guatemala

Activación explosiva en punto de venta

During the experience, attendees explored the device firsthand, discovering its features, testing its performance live, and receiving valuable sales tips from an expert speaker to enhance their conversations with customers at the point of sale.

Sportico impulsa ventas del Mundial

Sportico wanted to boost the sales of the Mexico national team jersey for the World Cup at two points of sale in Puebla. The challenge was to increase foot traffic in the stores and offer an attractive incentive for those who purchased the jersey.

Penta designed a technological activation that allowed customers to "World Cup-ify" themselves by turning into caricatures of Mexican national team players. Upon purchasing the jersey, customers received a printed photo of their caricature, creating a fun and unique experience for the buyers.

Penta en México

Celebrating 100 years of Imperial

A disruptive activation was developed over the course of a month to celebrate Imperial's 100th anniversary.

Through the Ruta de la Frescura, 46 points of sale across the country were visited, refreshing hundreds of curious beer lovers with the freshest and most delicious beer from Costa Rica.

Una Activación que atrae y divierte a las familias

Se organizó una activación llena de energía con un equipo de animadores que interactuó de manera dinámica con niños y padres. Se ofrecieron paletas de hielo gratuitas a quienes realizaban compras o recargaban saldo en sus tarjetas, y se entregaron Happycards con jugadas adicionales para mantener el interés y la participación.

La activación se convirtió en una fiesta interactiva que invitó a todos a disfrutar y participar, generando una experiencia memorable y atrayendo a más familias a la tienda.

Penta en México

Virtual and Hybrid Events

2D events

We create digital and multimedia spaces that turn any type of event into a unique experience.

Immersive events / metaverse

Penta has its own world in the metaverse and has hosted over 500 events in it through its two virtual immersion platforms: Penta Cosmos, Penta Frame, and Penta Virtway.

Online / offline experiences

We take the best of both worlds, real and virtual, to create memorable experiences for our audience, generating impact and brand awareness through various channels.

Live streaming

We have the right tools to broadcast your events, seminars, or presentations in a live or deferred digital environment.

Santo Tomás University

During the latest virtual event of Santo Tomás University, the institution demonstrated its ability to adapt to the challenges of the contemporary world. With the participation of students, professors, and administrative staff, an online experience was offered that not only maintained academic quality but also encouraged interaction and the exchange of knowledge in a digital environment.

Ephemeral architecture

Concept development, production, and graphic and industrial design (promotional assets, event environments, booths and more.)

Corbeshow 2025

Render

Reality

Project executed in Colombia

Emperador - Gamer Fair.

Render

Reality

Project executed in Guatemala

Daikin

Render

Reality

Project executed in the Dominican Republic

Payments to third parties globally and in record time

International, secure, and customizable

Simplifying and streamlining payment management for our customers.

Efficient payments to providers among our customers.

Partnerships with local and regional businesses

Penta loyalty,

incentives and rewards

Audiences

Sales force (Internal and external).

My client's customers (Sales channels)

Internal employees (Internal HR departments)

A winning
program

Customized plans

Web and App version

Many redemption options in all countries

Implementation across all of the Americas

Physical or digital cards (within 48 hours for global use)

Physical awards

Partnerships with local and regional businesses

Memorable experiences and trips

Attractive digital and physical rewards

Benefits Club

Key Products and Experiences

Mastercard Global Incentive Solutions

Regional agency with a

A

International, secure, and customizable

Denominations: $5 to $10,000 USD

Use: Physical and online stores

Reloadable or non-reloadable

Added to wallet

Customizable: Name + logo (requires authorization)

Delivery: 6-8 days / 13-15 days if customized

Costs: Issuance, customization, and shipping based on volume

B

Giftcard Digital Mastercard​

Denominations: $5 to $1,000 USD

Use: Online and physical (via wallet)

Digital delivery via SMS or email (1-3 days)

No shipping costs

Customizable with name

Not customizable with logo

Costs based on volume and validity

Our customizable platform

We tailor your plan according to the indicators and KPIs.

We customize the catalog with local and regional businesses.

Instant point system and shopping carts

Consult and modify data and reports in real time

Accessibility by country and language

Our platform has data security: Firewall, SSL Security Certificates, Encrypted Passwords, Automatic Backups, Disaster Recovery Plan (DRP):

Digital

Website Design And Management​

E-Mail
Marketing​

We invite you to work together

Speak with an advisor

Tell us about your project, and one of our advisors will show you a new world of possibilities.