Experiential marketing
& Incentives

#8 IN RANKING

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Once again in the Top South Florida advertising agencies for 2025

WE ARE IN THE TOP 2,505

Inc. 5000

For the second consecutive year, we have been included in the prestigious Inc. 5000 list.

Pan-Regional Agency with a

Local
Spirit

Headquartered in Miami, with offices, staff, and legal registration in Latin America and the Caribbean.

United States - Mexico – Colombia - Costa Rica - Guatemala - Dominican Republic - Panama - Puerto Rico - Honduras – Nicaragua - Jamaica - Trinidad and Tobago - El Salvador - Peru – Ecuador

Reasons

that set us apart

Single point of contact (SPC).

Local offices and staff in 14 countries

Ongoing and personalized support before, during, and after

Over 27 years delivering on promises to the biggest companies

Multicultural teams with with local market knowledge (Bilingual)

Events

Through experiential marketing, we make in-person, hybrid, and virtual events innovative and effective.

Mastercard

Mastercard booth at the Jamaica Table Talk Food Awards

Attendance of 3,000 people with an area for live artistic presentation.
Designated networking area.
Gastronomic experience with exclusive cocktails and food for the event.
Spice station for direct interaction with visitors.

LG

5% increase in the placement of new product lines.
Introduction of new products at Walmart.
Presentation of new technology in the country's main media.
We launched the new colors of the home appliance line, giving LG visibility with major retailers like Walmart, where they previously had no market presence.

Viewing Parties

Penta en Guatemala
Penta en el Salvador

Through 4 simultaneous viewing parties, we brought the excitement of football to three countries with execution across Central America.

Our clients were able to offer unique and vibrant experiences, connecting fans with the magic of the UEFA Champions League, bringing the thrill of football closer to hundreds of customers.

Casa​ Luker​

Chocopop Internal Launch:

Hybrid event for the official presentation of the new product to the sales team in four key cities.

Bogotá: 280 attendees.

Medellín: 120 attendees.

Cali: 100 attendees.

Pereira: 90 attendees.

Each immersive event featured interactive activations that allowed attendees to experience and try Chocopop firsthand, accompanied by audiovisual production, thematic decoration, and customized materials, ensuring a memorable experience for the sales team.

Tasting stations, gamification dynamics, and training sessions were implemented to strengthen product knowledge and its value proposition.

BAC

Brand Activation at Festival Picnic:

A VIP zone was designed and executed for BAC with differentiated ambiance within the Picnic Festival, with the goal of:

Creating a differentiated and aspirational space for cardholders.
Strengthening brand recall and positioning BAC as a Love Mark.
Encouraging the purchase and use of BAC cards with promotions and exclusive benefits.
Interactive activations and high-value experiences for attendees.
Exclusive spaces with rest areas, premium food, and beverage services.

Abastible

Penta en Estados Unidos

The vibrant and energetic atmosphere of Miami served as the perfect backdrop for Abastible's Annual Business Summit, which brought together key leaders from the company.

Over the course of several intense days, Abastible executives immersed themselves in strategic sessions, collaborative workshops, and networking opportunities that further strengthened the company's position.

ACTIVATIONS & PROMOS

Sampling and experiences at the point of sale

Lipton

Events at Cayalá Mall, Puerto San José, and Super 24 Escuintla.
14% increase in sales at the point of sale.
22.7% increase in social media interactions with the brand.
Lipton brand activation at multiple sales points, generating interactions with customers who participated in the activity and shared them on the brand's social media.

BMW

Mini Cooper "Unboxing"

A booth was created that fused MINI's elegance and innovation, offering a unique experience for enthusiasts and potential customers.

Over 15,000 people visited the booth, discovering the brand essence and strengthening MINI's market positioning.

Live demonstrations, guided tours, and test drives were held, with a striking design carefully planned to immerse visitors in the MINI world.

Pepsi

Multichannel Interactive Sphere

Duration: 8 months

More than 3 million samples (canned and bottled drinks) were distributed.

We generated trial and brand awareness across multiple key channels, including shopping malls, public spaces, music festivals, beaches, parks, airports, universities, bars, and nightclubs.

The campaign was deployed in the main cities of Colombia, increasing market share by almost 4%.

2D events

We create digital and multimedia spaces that turn any type of event into a unique experience.

Immersive events / metaverse

Penta has its own world in the metaverse and has done over 500 events in it, through its two virtual immersion platforms: Penta Cosmos, Penta Frame, and Penta Virtway.

Online / offline experiences

We take the best of both worlds, real and virtual, to create memorable experiences for our audience, generating impact and brand awareness through various channels.

Live streaming

We have the right tools to broadcast your events, seminars, or presentations in a live or deferred digital environment.

Ephemeral architecture

Concept development, production, and graphic and industrial design (promotional assets, event environments, booths and more.)

Doritos

01

Render

Reality

Panama, Costa Rica, Honduras, Guatemala, and El Salvador

Mastercard - BHD

02

Render

Reality

Hospitality Golf View - Dominican Republic

Kellogg’s

03

Render

Reality

Costa Rica​

Banco de Occidente

04

Render

Reality

Project executed in Colombia

Kerry en Expocomer

05

Render

Reality

Proyecto ejecutado en Panamá

Paid to third parties globally and in record time

We do it for you!

Simplifying and streamlining payment management for our customers.

Efficient payments to providers among our customers.

Partnerships with local and regional businesses

Penta loyalty,

Incentives and rewards

Audiences

Sales force (internal and external)

Clients of my clients (sales channels)

Internal employees (HR internal areas)

Suppliers

A winning

Program

Customized plans

Web and App version

Many redemption options in all countries

Implementation across the Americas

Key products and experiences

Physical or digital cards (48 hours for global use)

Physical gifts

Alliances with local and regional merchants

Memorable experiences and trips

Attractive digital and physical rewards

Mastercard Global Incentive Solutions

International, secure, and customizable

A

International, secure, and customizable

Denominations: $5 to $10,000 USD

Use: Physical and online stores

Reloadable or non-reloadable

Added to wallet

Customizable: Name + logo (requires authorization)

Delivery: 6-8 days / 13-15 days if customized

Costs: Issuance, customization, and shipping based on volume

B

Giftcard Digital Mastercard​

Denominations: $5 to $1,000 USD

Use: Online and physical (via wallet)

Digital delivery via SMS or email (1-3 days)

No shipping costs

Customizable with name

Not customizable with logo

Costs based on volume and validity

Our customizable platform

Instant point system and shopping carts

Consult and modify data and reports in real time

Accessibility by country and language

Our platform has data security: Firewall, SSL Security Certificates, Encrypted Passwords, Automatic Backups, Disaster Recovery Plan (DRP):

Digital

Website Design And Management​

E-Mail
Marketing​

Let´s work

TOGETHER

Speak with an advisor

Tell us about your project, and one of our advisors will show you a new world of possibilities.