Daikin wanted to participate in an air conditioning industry fair, where they were the main sponsors. The client wanted an eco-friendly stand that would highlight the brand's virtues, aligning with its commitment to sustainability. Additionally, they knew there would be a large number of installers present and wanted to take advantage of this opportunity to collect information from them, offering their general catalog so they could learn more about Daikin's products.
Penta Marketing was responsible for the design and execution of the stand, ensuring it met the eco-friendly requirements and highlighted Daikin's features in an innovative way. Additionally, we developed a registration page where installers could leave their information and access the product catalog. This strategy not only allowed Daikin to capture valuable information from the installers but also facilitated the effective promotion of their products during the fair.
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