In the 2026 World Cup,
Winning is not about scoring goals, it's about connecting.
Activaciones en México
Make your brand come to life! Live activations, immersive experiences, and digital engagements centered around football.
Urban activations and pop-up events
Minicancha de fútbol circular 2V2
Una cancha circular donde dos equipos se enfrentan en duelos rápidos de 2 contra 2. El puntaje se registra automáticamente y se muestra en pantalla al final del partido.
Urban activations and pop-up events
Control y pase
Reto de agilidad física
Activaciones urbanas y pop up
Subsoccer table
Interactive subsoccer activity where two participants compete while seated, using only their feet to pass, block, and score goals under the table. It’s a fast-paced, intuitive, and highly entertaining challenge, perfect for attracting an audience and generating high engagement at events and activations.
Experiencias digitales
Speed goal
The user kicks the ball with force towards the goal, and a system measures the speed of the shot. The result is displayed on the screen in real-time and enters the power ranking with other users.
Experiencias digitales
Triqui football
Interactive wall where players must hit the ball into the squares of the classic Tic-Tac-Toe game.
Experiencias digitales
Interactive totems
Experiencias digitales
Photobooth trophy
Photographic set designed for attendees to experience the feeling of being champions. In the center, there is a podium with the World Cup trophy, inviting users to pose and take a photograph. The space is designed to generate attractive visual content and an immersive experience, ideal for events and activations.
Social activations
Keep the excitement alive with football activations through interventions in plazas, shopping centers, or squares. The passion for football never ends!
Partnerships with bars and restaurants
Local fan zones: Spaces in plazas, shopping centers, or bars where matches are broadcast on giant screens with brand-themed decoration, quick contests, and sampling.
A special area where winners of the activities enjoy the match with food/drinks included and exclusive experiences.
Conexión cultural y emocional
Football and culture tours
Local festivals leading up to the World Cup that blend music, gastronomy, and street football.
Local ambassadors (former football players or influencers)
That generate tours or city visits, reinforcing the passion for football.
Football events
The passion for football is celebrated at every event! We create experiences that transform spaces, filling them with emotion and connection.
Urban fan fests
The city lives football
Focus: large gathering in open areas with giant screens to broadcast matches.
Objectives: create a mass experience, reinforce branding in open spaces, and associate the brand with collective passion.
Virtual experiences
Through virtual platforms, we can create sessions or rooms for football fans, in the form of forums, panels, discussions, and match analysis.
Formats
Disclaimer
The content presented here has been developed for conceptual and strategic purposes and is subject to adjustments, technical, and commercial validations.
The scope, impact, and final value of each activation will be directly determined by external variables such as, but not limited to:
- The specific location of the event,
- The capacity and number of attendees,
- The logistical and operational conditions of the space,
- The transportation, setup, and teardown costs,
- The level of technological development required for each experience (hardware, software, connectivity, technical operation, and maintenance).
The associated budgets may vary depending on the city, country, execution timelines, local permits, availability of suppliers, and the specific technical requirements of each activity.
The described activations are flexible and scalable, and can be adapted according to the client's needs, the cultural context, and the specific conditions of each market during the different phases of the World Cup.
This document does not constitute a contractual offer nor create any obligation until formal approval is obtained from the client and the corresponding agreements are signed.